Digiday

15 February, 2018

SUNY Global Center, East 55th Street, New York, NY, United States
It’s no secret that TV ratings are down as pay-TV subscribers flee for digital alternatives. Clearly, the business model must adapt. How are TV networks investing in emerging platforms? And with paid subscriptions on the decline, how will media companies find an audience for their work without giving it away for free?

Digiday


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15
Feb

Digiday

SUNY Global Center, East 55th Street, New York, NY, United States

Speakers


Sahil Patel
Ori Winitzer
Christy Tanner
M. Scott Havens
Rich Au
Julie Detraglia
Paul Cabana
Wayne Purboo
Adam Lowy
NICK ASCHEIM
FRANK KAVILANZ
CHAD MUMM
SEAN MORAN
ROBERT GREEN
KATIE NELSON

Agenda


08:30 - 09:15

Breakfast & Networking

09:15 - 09:25

Opening Remarks & the State of TV

SUNY Global Center

Sahil Patel

09:25 - 09:35

The Digiday Fishbowl

SUNY Global Center

Sahil Patel

09:35 - 09:55

The Evolving Landscape of TV

SUNY Global Center

Ori Winitzer

09:55 - 10:10

How CBSN Built the News Network of the Future

SUNY Global Center

Christy Tanner

10:10 - 10:25

Networking Break

10:25 - 10:40

TicToc: A 24-Hour News Network for the Twitter Generation

SUNY Global Center

10:40 - 10:50

Bundling Channels, the Amazon Way

SUNY Global Center

Rich Au

10:50 - 11:05

Workshop with Teads

11:05 - 11:20

Shifting Consumer Behavior on OTT Platforms

SUNY Global Center

Julie Detraglia

11:20 - 11:35

Cutting the Fat: What Streaming Skinny Bundles Mean for TV Networks

SUNY Global Center

11:35 - 11:50

Networking Break

11:50 - 12:05

The Evolution of the HISTORY Brand in Real-Time

SUNY Global Center

Paul Cabana

12:05 - 12:20

Designing a Modern TV User Experience

SUNY Global Center

Wayne Purboo

12:20 - 13:05

The Path to Addressable & Programmatic TV

SUNY Global Center

Adam Lowy

13:05 - 13:45

Lunch

13:45 - 14:00

What NBC News Learned by Programming for Snapchat

SUNY Global Center

NICK ASCHEIM

14:00 - 14:30

The Digiday Fishbowl: Discussion

SUNY Global Center

Sahil Patel

14:30 - 14:50

The Keys to Successfully Selling Social TV

SUNY Global Center

FRANK KAVILANZ

14:50 - 15:05

Networking Break

15:05 - 15:20

From Digital to TV

SUNY Global Center

CHAD MUMM

15:20 - 15:30

Sponsor Session

15:30 - 15:55

Making TV Advertising Smarter

SUNY Global Center

15:55 - 16:10

Mythbusting: The Pivot to TV

SUNY Global Center

16:10 - 16:25

Networking Break

16:25 - 16:45

Pivot Shmivot: Taking Back Multi-Platform Journalism in the Digital Age

SUNY Global Center

KATIE NELSON

16:45 - 17:00

5 Things We've Learned

SUNY Global Center

Sahil Patel

Map