App Growth Summit SF 2019

24 October, 2019

The Village Venue San Francisco, 969 Market St, San Francisco, CA 94103, USA
Coming back to the tech capital of the world on October 24, 2019, App Growth Summit SF 2019 will see us in a bigger venue which best matches our dynamic variety of sessions and on-site activations! Expert presenters and panelists from across the industry will share their mobile app growth strategies during in-depth presentations, uniquely formatted discussion panels, actionable workshops, and roundtable discussion sessions. We’ll end the day with an on-site Open Bar Reception!

App Growth Summit SF 2019


Join event


24
Oct

App Growth Summit SF 2019

The Village Venue San Francisco, 969 Market St, San Francisco, CA 94103, USA

Speakers


Brian Bowman
Jennifer Dewey
Katherine Lam
Martijn Lancee
Michael Li
Dennis Mink
Jessica Osorio
Michele Webb
Jennifer Wong
Jennifer Burrington
Victoria Cheng
Chang Chen
Gabriel Costa
Noa	Gutterman
Francisca Hawkins
Gina Kwong
Kasia Mikoluk
Jayne Pimentel Peressini
Olivier Rozay
Shana Sumers
Ashley Nader
Chun Pan
Sarah Hawley
Peleg Israeli
Joe Kim
Michael Borgmann
Brian Quinn
Gadi Eliashiv
Heng Wang
Lomit Patel
Danielle Levitas
Sigal Bareket
Aurelie Guerrieri
Dina Chaiffetz
Roz Hajian
Melissa Lertsmitivanta
Martin Kilp
Karen Zhang
Samantha Rim
Rhiannon Price
Chuck Nguyen
Luke Diaz
Hakeem Harrison
Katie Hutcherson Madding
Rachel Moll
McKenzie Roese
Kevin Ma
Kurt Geater
Michael Berger
Tatiana Hoffman
Pedro Ponce de Leon
Manoj Tolety
Justin Neustadter

Agenda


Stages
Main Stage

08:00

09:00

10:00

11:00

12:00

13:00

14:00

15:00

16:00

17:00

18:00

19:00

Networking Breakfast

08:00 - 09:00

Opening Remarks

09:00 - 09:05

It’s All About Growth. Still. Always.

09:05 - 09:40
Danielle Levitas
Aurelie Guerrieri
Manoj Tolety
Justin Neustadter

Connect the Dots with People-Based Attribution

09:40 - 10:00
Brian Quinn Brian Quinn

The Mechanics of Choice: Using Psychology to Influence Growth

10:00 - 10:15
Dina Chaiffetz Dina Chaiffetz

Health in the Ecosystem: Why Smart Marketers Care About Publisher Health & Happiness

10:15 - 10:30
Michael Borgmann Michael Borgmann

Coffee Break

10:30 - 10:35

Spaghetti Sauce, Creative Choices & Facebook UA!

10:35 - 11:00
Brian Bowman
Rhiannon Price

Developing a Personalized and Seamless Digital Experience

11:00 - 11:25
Francisca Hawkins
Ashley Nader

How Programmatic Took Over the Advertising World: A Comprehensive Look at How Mobile Programmatic Got to Where It's at Today

11:25 - 11:40
Pedro Ponce de Leon Pedro Ponce de Leon

Breaking Through the Noise: Why We Really Need to Automate

11:40 - 12:00
Katie Hutcherson Madding Katie Hutcherson Madding

Put Your Data to Work: Leveraging Insights for Creative Production & User Acquisition

12:00 - 12:30
Peleg Israeli
Joe Kim
Sigal Bareket
Roz Hajian
Michael Berger

Networking Lunch!

12:30 - 13:25

Apple Watch Give Away!

13:25 - 13:40

Delivering Growth: An In-Depth Discussion with DoorDash

13:40 - 14:05
Martin Kilp
Samantha Rim
McKenzie Roese

Leveraging Your Unfair Advantages in Mobile UA

14:05 - 14:35
Jennifer Dewey
Jayne Pimentel Peressini
Sarah Hawley
Chuck Nguyen
Kevin Ma

Put a Ring On It: What it Really Means to Have Engaged Users

14:35 - 14:55
Shana Sumers Shana Sumers

A World Without IDFA: The Implications for Marketers of the Removal of IDFA

14:55 - 15:10
Gadi Eliashiv Gadi Eliashiv

Networking Boba Break!

15:10 - 15:20

No Leaky Buckets Allowed! The Secret to Long-Term Mobile App Product Success

15:20 - 15:55
Jessica Osorio
Jennifer Wong
Victoria Cheng
Chun Pan
Karen Zhang

Dancing on a Tightrope: Transitioning From a Free App to a Subscription Model

15:55 - 16:15
Olivier Rozay Olivier Rozay

Reading Data as the EKG of Your App's Health

16:15 - 16:45
Michele Webb
Jennifer Burrington
Chang Chen
Heng Wang
Lomit Patel

Advanced Growth Strategies Revealed!

16:45 - 17:10
Noa	Gutterman
Gina Kwong
Kasia Mikoluk
Melissa Lertsmitivanta
Kurt Geater

Mobile Heroes Showdown

17:10 - 17:30
Dennis Mink Dennis Mink

Networking Happy Hour!

17:30 - 19:00
Experts Corner

08:00

09:00

10:00

11:00

12:00

13:00

14:00

15:00

16:00

17:00

18:00

19:00

Networking Breakfast

08:00 - 09:00

Coffee Break

10:30 - 10:35

How to Build a Preload Strategy as Part of Your UA Efforts

10:35 - 11:05
Martijn Lancee Martijn Lancee

Finding Key Growth Drivers Through Data Analysis

11:05 - 11:30
Gabriel Costa Gabriel Costa

First Impressions Matter: A Data-Driven Approach to View-Through Attribution

11:30 - 12:00
Michael Li
Tatiana Hoffman

The Marketer’s Perspective on Privacy & Security

12:00 - 12:30
Luke Diaz Luke Diaz

Networking Lunch!

12:30 - 13:25

Driving Deep User Engagement Within Your App

13:45 - 14:20
Katherine Lam Katherine Lam

Mastering UA + Monetization with Facebook Gaming

14:20 - 15:10
Hakeem Harrison
Rachel Moll

Networking Boba Break!

15:10 - 15:20

Networking Happy Hour!

17:30 - 19:00

Map